Instructions
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Preheat your oven to 350°F (175°C).
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Grease a 9×5 inch loaf pan with butter or cooking spray and lightly dust with flour.
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In a bowl, sift together flour, cocoa powder, baking powder, baking soda, and salt.
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In another large bowl, cream together butter, granulated sugar, and brown sugar until light and fluffy.
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Add the eggs one at a time, mixing well after each addition. Stir in the vanilla extract.
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Gradually add the dry ingredients to the butter mixture, alternating with the milk, mixing until just combined.
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Fold in the chocolate chips if using.
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Pour the batter into the prepared loaf pan and smooth the top.
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Bake for 60–70 minutes, or until a toothpick inserted in the center comes out clean.
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Let the cake cool in the pan for 10 minutes, then transfer to a wire rack to cool completely.
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